The power of storytelling with Chris Brady [PODCAST]

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How is it that anybody in the history of mankind was ever motivated to do anything? How do the best organisations in this world motivate their tribe to strive for and achieve greatness? What is the mythical glue, that is able to convince different individuals to follow a unified goal (even across many generations)? London-born Professor Chris Brady has some answers to this. 
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The scalability of practicality

How long is the coastline of California? When you ask Wikipedia the answer is somewhere between 1350km and 5515km long. WHAT? How can it be that the answer has such an incredible variability? I am asking about the length of the coast line and not quantum physics! …….or am I?
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